FreshDirect specializes in online grocery shopping and home delivery- basically cutting out the grocery store all together. Pretty sweet. When they needed a pop up tent that would help to spread the word about their awesome company, they knew to come to TentCraft. With a full digital canopy and a full digital wall, FreshDirect can advertise their fresh produce and the convenience of home delivery. And come on, with print that clear, those Apples look good enough to eat!